About me
About me
About me
I’m Wissam Safieddine.
I help companies build revenue systems that actually scale.
I work with organisations where HubSpot is no longer just a CRM. It is the system that drives pipeline, automation, customer lifecycle and revenue reporting.
Over time I kept seeing the same pattern. HubSpot was implemented correctly on paper, but as companies scaled, automation became fragile, data trust declined and teams started working around the system instead of through it.
That is where PointSafi comes in.
I work with organisations where HubSpot is no longer just a CRM. It is the system that drives pipeline, automation, customer lifecycle and revenue reporting.
Over time I kept seeing the same pattern. HubSpot was implemented correctly on paper, but as companies scaled, automation became fragile, data trust declined and teams started working around the system instead of through it.
That is where PointSafi comes in.
I moved into revenue technology through hands-on platform work across CRM, automation and GTM systems. The deeper I worked inside live revenue environments, the clearer it became that most problems were not tooling problems. They were architecture, operating model and platform ownership problems.
I moved into revenue technology through hands-on platform work across CRM, automation and GTM systems. The deeper I worked inside live revenue environments, the clearer it became that most problems were not tooling problems. They were architecture, operating model and platform ownership problems.
Today I focus on helping teams design, deploy and support HubSpot environments that stay reliable as revenue operations grow in complexity.
Today I focus on helping teams design, deploy and support HubSpot environments that stay reliable as revenue operations grow in complexity.
Why .PointSafi
Clarity
Understand how your revenue systems actually perform, from pipeline health to lifecycle conversion and automation behaviour.
Clarity
Understand how your revenue systems actually perform, from pipeline health to lifecycle conversion and automation behaviour.
Clarity
Understand how your revenue systems actually perform, from pipeline health to lifecycle conversion and automation behaviour.
Trust
Build HubSpot environments teams rely on daily, with stable automation, reliable data and reporting leadership can trust.
Trust
Build HubSpot environments teams rely on daily, with stable automation, reliable data and reporting leadership can trust.
Trust
Build HubSpot environments teams rely on daily, with stable automation, reliable data and reporting leadership can trust.
Progress
Move from fragile CRM configuration to structured revenue systems designed to scale with your business.
Progress
Move from fragile CRM configuration to structured revenue systems designed to scale with your business.
Progress
Move from fragile CRM configuration to structured revenue systems designed to scale with your business.
Background & Experience
Background & Experience
Background & Experience
Where This Experience Was Built - Enterprise, Consulting and High-Growth Revenue Environments
Over the past decade, the focus has been on building and scaling revenue technology and CRM operating models across enterprise, consulting and high-growth environments.
Work has spanned financial services, private equity-backed ventures and global enterprise organisations, designing revenue platforms built for real commercial execution rather than reporting or marketing automation alone.
Today, that experience is applied across CRM architecture, lifecycle automation, data governance and revenue systems supporting sales, marketing and onboarding in a growth-stage financial services environment.
The underlying principle has remained consistent: revenue systems should scale with the business and stay stable under real operational pressure.
Over the past decade, the focus has been on building and scaling revenue technology and CRM operating models across enterprise, consulting and high-growth environments.
Work has spanned financial services, private equity-backed ventures and global enterprise organisations, designing revenue platforms built for real commercial execution rather than reporting or marketing automation alone.
Today, that experience is applied across CRM architecture, lifecycle automation, data governance and revenue systems supporting sales, marketing and onboarding in a growth-stage financial services environment.
The underlying principle has remained consistent: revenue systems should scale with the business and stay stable under real operational pressure.
Trusted HubSpot Partner
A trusted HubSpot partner supporting organisations that depend on HubSpot to run core revenue operations. From architecture through to ongoing platform support, we help teams operate HubSpot as a stable, scalable revenue system.
Trusted HubSpot Partner
A trusted HubSpot partner supporting organisations that depend on HubSpot to run core revenue operations. From architecture through to ongoing platform support, we help teams operate HubSpot as a stable, scalable revenue system.
Trusted HubSpot Partner
A trusted HubSpot partner supporting organisations that depend on HubSpot to run core revenue operations. From architecture through to ongoing platform support, we help teams operate HubSpot as a stable, scalable revenue system.